Gold.co.uk sets record price for ‘.co.uk’ domain name

By Tim Brown • In Brand protection, Domain name acquisitionComments Off on Gold.co.uk sets record price for ‘.co.uk’ domain name

To mangle Spandau Ballet’s lyrics, luck has left the registrant of gold.co.uk standing so tall as they successfully sold their domain name for an apparently record-breaking £600,000.

The purchase by Rob Halliday-Stein – an entrepreneur and founder of BullionByPost one of the UK’s largest Internet gold dealers – is thought to have exceeded the £560,000 fetched by cruises.co.uk seven years ago.

While valuable domain names in the .uk space can and do attract large purchase prices, .com remains the focus of high value domain transactions, with insurance.com changing hands for USD$35.6m (GBP£23.5m) in 2012.

Top ten most valuable domain names

Insurance.com $35.6 million in 2010
VacationRentals.com $35 million in 2007
PrivateJet.com $30.18 million in 2012
Internet.com $18 million in 2009
360.com $17 million in 2015
Insure.com $16 million in 2009
Fund.com 2008 £9.99 million
Sex.com for $14 million in November 2014
Hotels.com $11 million in 2001
Porn.com 2007 $9.5 million

Over the past fifteen years, Demys’ Domain Name Acquisition service has helped our clients negotiate the successful purchase of hundreds of domain names.

From swapping domains for bottles of whisky to negotiating seven-figure acquisitions, Demys’ wealth of experience has given our clients some great results. Perhaps most importantly because of Demys’ discreet professional services background, you won’t ever hear about our clients’ acquisitions in the press!

About Tim Brown

Tim is Director of Brand Protection – Demys’ intellectual property protection division. In this role Tim has advised some of the world’s foremost brands on Internet intellectual property matters over the past sixteen years.

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